Pestana Hotel Group is the largest international hotel group of Portuguese origin and has over 96 hotels in 15 countries across Europe, Africa, and America, as well as 7,000 collaborators. In a phase of significant expansion, it currently owns hotels and resorts divided into four brands: Pestana Hotel & Resorts, Pestana Pousadas de Portugal, Pestana Collection Hotels and Pestana CR7 Lifestyle Hotels. Also, it owns and operates golf courses, real estate ventures and casinos.

Market leader for 47 years, the first hotel opened on Madeira Island in 1972, now called Pestana Carlton Madeira.

With a great deal of growth in recent years and as a result of its activity, the Pestana Hotel Group had to process large amounts of data from multiple independent sources, so each team worked in its own way and produced its own dashboards and reports, which resulted in several versions of the same truth. In meetings, the players spent a lot of time reconciling this data and efficiency was lost.

The fact that the information was scattered led to discrepancies, and there were insights that didn’t exist or were very difficult to obtain.

In this context, BI4ALL involved the IT and Business Intelligence departments in the implementation of the Analytics strategy, but also the operational areas to ensure that there was alignment in business terms and at an operational level.

The implemented technological solution quickly became famous and vital within the Group, with the BI team and its tool providing services to all group areas.

The solution consists of a set of information gathering and processing that compile all the information from the several areas of the Group into a single repository, resulting in dashboard sets easily accessible throughout the organisation.

In these dashboards, it is possible to consult all the aggregated information and the respective analysis in full detail, allowing us to take the most significant possible insights from performance analysis by month, region, etc.