15 February 2024
Banking and Financial Services
Banking and Financial Services
Improved customer awareness, new opportunities and process optimisation
In today’s volatile, digital and disruptive market, technological solutions play a crucial role in establishing a solid connection between banks, financial institutions and customers.
Faced with this reality, organisations need tools that will not only make them more competitive, but will also automate processes and enable them to respond to customers in an agile, fast and secure manner. All of this is essential to maintain existing revenue streams and explore new business opportunities.
The use of Data Analytics and Artificial Intelligence solutions provides access to real-time insights, enabling more informed decision making, resulting in superior business performance.
In this new era of banking transformation, the implementation of innovative solutions, such as digital signature, facial recognition and biometric data, is revolutionising operations significantly.
Organisations today are becoming more agile, efficient and closer to the customer through personalised service with chatbots available 24/7, digital channels and KYC (Know Your Customer, a practice that allows customers’ identities to be verified).
80% of banks are aware of the potential benefits that AI brings to the sector. (Business Insiders)
What we do
Technological solutions can automate manual and repetitive processes, improving operational efficiency and reducing costs. Tasks such as document verification, transaction processing and account reconciliation can be performed faster and more accurately.
Specifically in the banking sector, generative AI can quickly generate hyper-personalised products and services, or leverage human skills through chatbots or virtual assistants.
AI is driving innovation in the banking sector, enabling the development of new products and services that meet the ever-evolving needs of customers. Emerging technologies, such as blockchain, allow for improved efficiency and security.
Analysing large volumes of data in real time allows you to identify trends, patterns and valuable insights. More informed decision making based on predictive analysis and statistical modelling.
Banks are using AI-based systems to make more informed, secure and profitable lending and credit decisions. Currently, many banks still rely primarily on credit scores, credit history, customer references, and banking transactions to determine the creditworthiness of individuals or businesses.
Benefits
360-degree view of the business
Enjoy a broad, up-to-date perspective of the business with effective predictive analytics, which show future scenarios based on reference patterns and models. Enable asset managers to deliver better service with powerful analytics and real-time insight into markets and client portfolios.
Improved customer awareness
Gain a centralised view of your customers with data from internal and external sources so you can understand their trends and motivations and drive business growth through targeted marketing campaigns and consequently improve customer relationships.
Optimise your marketing strategy
Get intuitive dashboards and reports on profitability and customer abandonment rates, and improve products and services using AI processes. Discover real-time customer interactions, feedback and preferences.
Quick access to financial KPIs
Updated and intuitive dashboards and consolidated financial reports that allow you to monitor the financial performance of the company's business areas and efficient predictive models to define patterns and identify scenarios. Increase profits and improve operational efficiency with an updated overview of profitability ratios, trends and risk.
Compliance and regulation
Ensure compliance with legal and regulatory requirements, preventing systemic risk and guaranteeing the stability and soundness of the financial system. Analysis of legal documents, efficient portfolio management and mitigation of regulatory risks.
Risk and fraud management
Greater transparency of data to ensure the identification, analysis, evaluation, monitoring and control of risks, as well as debt collection procedures and definition of customer standards so that preventive action can be taken in advance.
Customer service
Significantly reduce the cost of customer retention by delivering valuable, targeted experiences. Create AI-based predictive analytics to determine customer satisfaction and tailor your product or service to real needs. Offer a more personalised experience and a more efficient service through chatbots, digital channels, private virtual assistants and web agents.
80% of banks recognise the benefits of AI for the sector. Is your organisation taking advantage of this revolution?
Download the eBook for free and discover how artificial intelligence is transforming banking and financial services.
Data Analytics and Artificial Intelligence for Banking and Financial Services
Clients
